Press Release Headline Analyzer
Score your press release headline for length, clarity, specifics and hype – and get suggestions editors and Google will like.
Free, no sign-up. Runs in your browser – nothing you type is sent to our servers.
Our editors review it and distribute it to news sites in the USA, UK, UAE, India and beyond – with a report of every live link.
About this tool
Editors decide in seconds whether to read on, and search engines show only the first 55–60 characters of a title. Strong press release headlines name the company, say what happened, include a specific detail such as a number, and avoid hype words that make news sound like an advert.
Frequently asked questions
How long should a press release headline be?
Aim for 60–110 characters and 8–16 words. Keep the most important words in the first 60 characters, because that is what Google usually shows.
Should a headline include numbers?
Yes, when you have them. A specific figure – a funding amount, a percentage or a customer count – makes the news concrete and more credible.
Which words should I avoid?
Hype words such as “revolutionary”, “world’s best”, “game-changing” and “cutting-edge”, exclamation marks and all-capital words.
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